Posts Tagged ‘advertising’
Ode To Joy
Muhtar Kent, the Chairman and CEO of The Coca-Cola Company will be attending the opening of the 2010 World Exposition in Shanghai to further reaffirm the company’s long-term ($2Billion US) commitment to China. Now that’s a lot of caffeine. Expo visitors are invited to the Coca-Cola Happiness Factory where the tag, “A World Refreshed with [...]
The Resurrection of David Ogilvy
DMA US '09 - OgilvyOne revives David Ogilvy for campaign to 'reinvent direct marketing in the digital age' SAN DIEGO - WPP-owned OgilvyOne Worldwide has launched a mobile-accessed video of its iconic founder David Ogilvy extolling the virtues of direct marketing DMA US '09 - OgilvyOne [...]
Anti-Smoking Message From Children
Kids are greatly affected by smoking. Using this insight the the Department of Health (London, England) has developed a anti-smoking campaign by highlighting concerns coming directly from affected children. The digital campaign began September 14 and features video messages from children who would like their loved ones to stop smoking. [...]
Hitler Resurrected
As an interesting preface to World Aids Day (12/01/09), German TV will air a graphic spot showing a couple having sex only to reveal that the man resembles none other than Adolf Hitler. The spot’s tag is: "Aids is a mass murderer." The Hamburg-based Das Comitee advertising agency that developed the creative (including posters of Joseph Stalin [...]